[MentorHUB] Fireside Chat on Digital Marketing for Startups

[MentorHUB] Fireside Chat on Digital Marketing for Startups

When small businesses get started, their focus is often on how to get the first customer through the door. In this internet generation, Digital Marketing is a valuable asset and tool to your business’s growth and helps you to promote your product and brand. How it works and achieves? MentorHUB@HKUST would like to invite you/ student entrepreneurs to participate in this themed sharing to enrich your understanding and skills on digital marketing.

Our mentor Miss Jennifer TSANG (Vice President of Digital, SCMP), will share her experience and tips on effective digital marketing strategy during the sharing. Two  HKUST Startups will be also invited to share their real case with mentor Jennifer in the fireside chat session. Let's join and get the tips and inspiration from Jennifer and the startups.

Date: 16 Dec 2021 (Thur)

Time: 11:00-12:00

Venue: TheBASE (1/F, Lift 29-30)

Medium of instruction: English

Speakers:

• Miss Jennifer TSANG (Vice President of Digital, SCMP)

Registration Link:  Register through EC App / Link

Registration Deadline: 13 Dec 2021 (Mon)

Inquiry: dbmentor@ust.hk

Remarks:

1. Students who are interested in this event, please simply fill the registration form. 

2. Successful registrants for the sharing/ with mentoring session will receive a confirmation email on or before 14 Dec 2021. Thank you.

 

Brief biography of Mentor 

Over 20 years of experience in digital marketing and media industry, Jennifer currently employed by South China Morning Post (SCMP) under magazine division as Vice President, Digital, where she is in charge of digital development for lifestyle titles including ELLE, Cosmopolitan, Harper's Bazaar, Esquire and ELLE Men, as well as leading some new business ventures such as e-commerce business and membership program.

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Details of MentorHUB: https://www.ec.ust.hk/mentorship/ 
Online application for MentorHUB: https://ust.az1.qualtrics.com/jfe/form/SV_3UcL35qrreZHva5