Marketing Research Seminar Series - Decision-Induced Preference Modulation: An Inference Account and the Differential Impact of Choose versus Reject Framing
10:30am - 12:00pm
Room G003, G/F, LSK Business Building
Event Format
Speakers / Performers:
Prof. Adelle Xue Yang
NUS Business School, National University of Singapore
Assistant Professor - https://bizfaculty.nus.edu.sg/faculty-details/?profId=487
Language
English
Recommended For
Faculty and staff
PG students
Organizer
Department of Marketing
Contact
Cherry Yeung; T: 2358 7707; email: cherryyeung@ust.hk