Marketing Research Seminar Series - Consumers’ Self-Deceptive Response to the Debunking of Misleading Product Claims
10:30am - 12:00pm
Room 4047, 4/F, LSK Business Building
Supporting the below United Nations Sustainable Development Goals:支持以下聯合國可持續發展目標:支持以下联合国可持续发展目标:
Event Format
Speakers / Performers:
Dr. Vincent Mak
University of Cambridge
Professor of Marketing and Decision Sciences, Cambridge Judge Business School
Language
English
Recommended For
Faculty and staff
PG students
Organizer
Department of Marketing
Contact
Cherry Yeung; T: 2358 7707; email: cherryyeung@ust.hk