MPhil in Marketing - All That Luxury is Not Luxurious: How Involving Artificial Intelligence Backfires in the Context of Luxury Goods
1:30pm - 4:30pm
https://hkust.zoom.us/j/94850335587?pwd=L1o4Y1N5Y2VNd2llZ1VkM1BENE1NQT09, HKUST
Event Format
Thesis Defense
Candidate
CHEN, Xialing
Language
English